
Bison Truths from the National Western
Together they explain how grain feeding is widely used and effective for both bison and cattle, pushing back against misleading claims spread by activists and uninformed media. They stress the importance of transparency, education, and real-world agricultural science so consumers understand how protein is responsibly produced in America. Trent shares his experiences with third-party animal welfare audits, while Bob offers a memorable story about aging a bison with nothing more than an old glove. This episode delivers clear insight into the complex food supply chain, animal behavior, and consumer expectations, reminding viewers that ranchers are committed to responsible production and truthful communication.









